Zerotrillion Adds Strategic Bench Strength in Toronto with Key Addition to Burgeoning Consulting Practice

Zerotrillion announces today the addition of Alex Ondretti in a strategy consulting role in its Toronto Office. Reporting to Aubrey Podolsky, the agency’s executive strategy director, Ondretti joins Zerotrillion from Havas CX after having recently completed his MBA at the Schulich School of Business.

“Hiring Alex represents more than just added creative strategy to our team in Toronto, it means doubling down on one of our most important principles - contributing to the big ideas of our time,” said Podolsky. “What makes our agency special is an equal mix between our phenomenally talented staff and the type of clients, their interests, personalities, and ambitions attract. Whether it’s Crypto and blockchain, Cannabis, Novel Health Supplements, or Autonomous Robotics, our clients are trailblazing new industries, and each brief they give us is critical not only to their success but to the viability of a growing sector. Our clients rely on us for strategic insight and guidance beyond communications, and we support them on everything from innovation pipeline strategy to new market-entry plans and customer experience design with our suite of proprietary strategic planning frameworks and tools. Alex’s experience, education, and energy will help our clients accelerate toward their aims, and be invaluable to our expansion of our strategic consulting business.”

Zerotrillion has forthcoming plans to formalize the strategic consulting practice as a standalone function and brand within the Agency to service clients in early stages of development and growth, as well as supporting established brands looking for external facilitation of the strategic renewal process. 

Alex Paquin, Zerotrillion’s CEO said: “More than ever, clients are coming to us to help them turn their brilliant ideas, and valuable products into resilient, meaningful businesses and brands. Zerotrillion will continue to change as a business to help them reach for the stars.” 

The hire of Alex Ondretti in Toronto, mirrors the growth of Aubrey Podolsky’s global strategy team with the addition of Robin Roosdorp as Strategist, and Julie de Wever as Strategy Analyst in Zerotrillion’s Amsterdam offices.