We dare you to check out our pick of the week’s best creativity and not crack a smile. This instalment of Work of the Week is bursting with moments of joy. Indulge in the floaty, dreamlike vibes of an ad for Edelweiss Alpine wheat beer or delight in the longest stone-skip you’ve ever seen in a film for Fox’s mints. Take satisfaction from the idea of tomato ketchup made from the tomatoes destined for a cancelled Spanish tomato fight or the natural beauty of a Finnish forest repurposed as a flexible work space. Get fired up about esports as you meet Colombia’s first all-female team of elite gamers.
Another source of unexpected joy: there’s a coincidental theme this week of celebrities popping up in situations you’ve never seen them in before. Brad Pitt goes about his (relatively) mundane life before indulging in a special caffeinated moment, Helena Bonham Carter stops by a local takeaway for a curry and Serena Williams puts her tennis mastery to work as a superhero.
Inside the Alpine Edelweiss Beer Ad that’s Giving Us the Space We All Crave Right Now
Joint Launches ‘Satisfyingly Long Lasting’ Campaign for Fox's Sweets
Heinz Steps In to Support Spanish Farmers Affected by La Tomatina Cancellation
European Green Capital Lahti Takes Remote Working to the Woods with Nature Inspired Workstations
ABInBev’s Pony Malta Introduces Colombia's First Women's Esports Team to Compete Professionally
Brad Pitt Has His 'Perfetto' Coffee Moment in Global De'Longhi Campaign
Helena Bonham Carter Gets the Paradise Takeaway Experience with Barclaycard
Tennis Star Serena Williams Collides with Wonder Woman in Action Fuelled Spot for DIRECTV Streaming Service