Wake The Town
Gear Seven/Arc Studios/Shift
Contemplative Reptile
  • International Edition
  • USA Edition
  • UK Edition
  • Australian Edition
  • Canadian Edition
  • Irish Edition
  • German Edition
  • French Edition
  • Singapore Edition
  • Spanish edition
  • Polish edition
  • Indian Edition
  • Middle East edition
  • South African Edition

Shell Oil Company Drives Positive Change with The Giving Pump Initiative


Launched in partnership with Quigley-Simpson, the philanthropic effort is rolling out at stations across the United States

Shell Oil Company Drives Positive Change with The Giving Pump Initiative

Shell and agency partner Quigley-Simpson have just launched ‘The Giving Pump’ at stations across the US, as a part of Shell’s Force For Good initiative to drive positive change in local communities by giving back. Running now through September 30th, a portion of the purchases made by consumers who use the specially-designated pump at select Shell stations will support local children’s charities. 

‘The Giving Pump’ at participating stations is marked with colourful signage to inspire consumers to fuel up and support a range of children’s focused non-profits - including schools, literacy programs, hospitals, youth food pantries, and other critical initiatives. More than 2,900 Shell stations across the US are participating in this two-month program. Those looking to find a participating station can visit here

Quigley-Simpson has created an integrated campaign to promote this effort, including the website landing page, a TV spot running online and on gas pump media platforms, and social media. The agency also created the design for the wrapped pumps.


Agency / Creative
view more - Creative
Sign up to our newsletters and stay up to date with the best work and breaking ad news from around the world.

Categories: Utilities, Fuel

Quigley, Mon, 23 Aug 2021 10:48:27 GMT