The Royals is continuing to expand its creative department on the back of new business wins.
a strong six months of business growth, including the recent wins of
iSelect and NT Masterbrand, The Royals have added seven talented
creatives to its growing ranks.
Leading the charge of new
creative recruits over the past three months is award-winning art
director Iain MacMillan, who joins as associate creative director. A
self-proclaimed media-neutral creative, MacMillan has collected awards
at Cannes, AdStars, Spikes, Axis, Effies, AWARD and more, across
multiple categories and channels. He has spent most of his career so far
in New Zealand at agencies including FCB Global, Colenso BBDO and
Saatchi & Saatchi NZ.
Says MacMillan: "The Royals have this great mix of big thinking, and
innovation as well as fresh design that really excites me. So I'm pretty
humbled to be asked to join, and can't wait to see what we can come up
with along the way."
Experienced art director Pete Sherrah has
come on board as senior art director, having previously freelanced at
agencies including 72andSunny, The Core Agency, DDB and JWT among
others. He also worked in Canada at Sid Lee, Craft WW and The Sandbox
Agency. Sherrah is partnered with copywriter Mark Rosenberg, another
newcomer to the agency, with prior creative stints at Marcel Sydney, BWM
Dentsu and Archibald / Williams.
Originally from Amsterdam, Leah
Dunkley has joined as copywriter from CHE Proximity where she spent
three years working primarily on the Mazda business, while Sean
McNicholas has made the move from Saatchi & Saatchi Melbourne, also
Art director Kiah Barker, previously at LOUD
Advertising, has brought across her skills in design, branding and
identity, animation and film editing.
The newest addition to the
creative department, Marte Hansen, will relocate from Oslo, Norway, to
take on the role of art director in May. She has worked at a number of
Norwegian agencies, including Creuna and Hyper, on clients such as LEGO,
Coca-Cola and Visit Norway.
The newcomers are the latest
additions in a creative recruiting spree that has seen the size of The
Royals' creative department grow by 55% over the past six months.
Nick Cummins, creative partner at The Royals: "Our ambition at The
Royals is to be 'the most interested agency in the world', so hiring
perpetually curious thinkers with unique perspectives is an important
part of that mission. All seven of the talented individuals who have
joined us bring all the characteristics we look for, plus a fresh energy
that makes us better as a team. The end result is work that delivers a
greater business result for our clients."