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"You Get Really Mad Until You Get an Idea That Makes People Go Mad"

Creative 459 Add to collection

LOBO/Vetor Zero and FCB Brasil's brilliantly glitchy film for Clube de Criação (Brazilian Creative Club)

"You Get Really Mad Until You Get an Idea That Makes People Go Mad"
In continuation of the "Anger" campaign, created by FCB Brasil for its 44th Annual, Clube de Criação (Brazilian Creative Club) is releasing a video made by LOBO/Vetor Zero to announce the jury and awards ceremony, which will take place on September 22 and 23, during the Clube de Criação Festival in São Paulo, Brazil.
The concept of the piece is "You get really mad until you get an idea that makes people go mad”. Combining 3D and 2D animation techniques, the production directed by Alton showcases different angry reactions by creative professionals to phrases that appear in their routine at work. The video will be primarily shown on digital platforms and will also be posted on Clube de Criação's own media outlets.
The selection process for the best submissions, to be published in the 44th Annual goes until September 5.

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Music Director: Antonio Pinto

Music Producer: Vinicius Villani


Sound Company: SuperSonica

Sound Design: Vinicius Villani

Coordination: Marilia Franco and Marina Nascimento

Sound Production Services: Tatiana Nascimento


Animation Company: LOBO/Vetor Zero

Director: Alton

Executive Producer: Alberto Lopes and Sergio Salles

Director of Photography: Lucas René

Animation: Fabio Shigemura

Rendering: Bruno Macedo, Igor Colaicovo, Danilo Enoqui, Luiz Benassi, Marcel Fukuwara, Rudi Gudi, Rafael Tomazzi, Alexandre Agostini, Thiago Peretto

2D Animation: Chan Tong, Pedro Jones, Anderson Omori

Illustration: Henrique Lobato, Rafael Fernandes

3D Animation: Raphael Vinicius Silva, Marcio Nicolosi

Compositing: José Ambrósio, Diogo Girondi

Art Direction: Romulo Oliveira

Modelling: Guto Sposito

Rigging: Leo Candaval, Henrique Ribeiro

CGI Supervision/Rendering: Alceu Batistão

Client Services: Marcia Guimarães and Rafael Costa

Post Producers: Eduardo Silva and Ricardo Vaz

Coordination Assist: Raphael Vinicius

Houndini/Simulation: Alexandre Yamamoto, Luiz Duarte, Felipe Marceu

After Effects/Motion: Julio Saez Moreno, Lilian Doring


Brand: Clube de Criação (Brazilian Creative Club)

Creative Agency

Creative Agency: FCB Brasil

Chief Creative Officer: Joanna Monteiro

Creative Director: Marco Monteiro and André Pallú

Art Director: Guilherme Manzi

Copywriter: Mario Morais and Leonardo Marçal

Illustrator: Guilherme Manzi

Client Service: Elton Longhi

Media: Fabio Freitas, Cristina Omura, Renato Gabriel, Monica Oliveira and Gabrieli Miranda

RTV: Charles Nobili, Ricardo Magozo, Pedro Lazzuri, Murillo Moretti and Mariana Carneiro

Chief Executive Director: Fábio Simões

Projects: Suélen Mariano and Leidiane Estrela

Graphic Production: João Albertini and Daniela Fonseca

Genres: Animation, Comedy

Categories: Events, Sports and Leisure

Press Kitchen, Thu, 29 Aug 2019 07:14:38 GMT