The past seven days have seen quite a mix of campaigns, all eye-catching in their own way, writes LBB’s Natasha Patel
It’s been a great seven days for the world of creativity. Just when we thought we’d seen it all, Broken Heart Love Affair created a spot celebrating snot, blood and pee for tissue manufacturer Kruger Products. Droga5 launched ‘Life Needs Truth’ for the New York Times to celebrate the newspaper’s journalism and its closeness to everyday issues. And among others, BBDO Pakistan celebrated the country’s Independence Day with the national anthem sung through face masks in a tribute to what it is to be a Pakistani national in 2020 and mark the occasion safely.
You’d be hard pressed to pick a favourite from the line-up. Check out the full list below.
Life Needs Truth: Kim Gehrig Helms Brilliant, Chaotic NY Times Ad via Droga5