Thu, 25 May 2017 01:33:31 GMT
In keeping with its mission to be "the most
interested agency in the world", The Royals is taking part in a panel
discussion at Vivid Ideas, Asia Pacific's annual celebration of
innovation, creativity and change community, which is part of Vivid
The agency's head of strategy, Michaela Futcher (pictured) will join a panel of five speakers in a session titled Human & Machine: The Next Great Creative Partnership at 2pm, Friday, 2 June. Group discounts are available to agencies buying 5 tickets or more.
The event is hosted by Move 37, an early stage creative artificial
intelligence startup. It will be led by a keynote from creative
technologist Ross Goodwin (USA), the co-creator of Sunspring, the
world's first film entirely written by an artificial intelligence bot
using neural networks, the event will explore the ways artificial
intelligence will democratise, distribute and escalate the availability
of creativity. The speakers will also consider whether AI can be used to
augment creative workers across all disciplines - rather than replace
The panel includes Joanna Batstone, VP of IBM Research Australia, and Jon McCormack, artist and researcher in computing.
Says Futcher: "Humans and machines are already a great creative partnership. We've long worked with machines to make our thinking faster and sharper. The question is now, as machines get smarter and more intuitive, what does the human bring to the table?
"I'm excited about how this is now going to force us to create a new workforce where value is placed on empathy, humanity and unexpected solutions an algorithm can't create, where 'doing the job' is simply not enough. This is the fourth industrial revolution and it's certainly going to sort the wheat from the chaff in creative industries."
The event is being held on Friday 2 June at 2pm.