The Romans Team Scores Win in Cannes Young Lions Competition

The Romans creatives Scarlet Pughe and Jack Moriarty have emerged victorious in the prestigious Cannes Young Lions Competition held in France. The dynamic duo clinched the coveted title with their ground breaking campaign for Barnardo's, aimed at combating the Black Mould epidemic gripping the UK..

Tasked with crafting an innovative strategy to address this pressing issue, Scarlet Pughe and Jack Moriarty imagined ‘Bedroom Blue’, turning household mould into a cheese to highlight how hazardous the epidemic really is.

The team will go on to represent the UK PR industry in the Global Young Lions completion, held in Cannes in June.

Reflecting on their win, Scarlet and Jack said, “It’s been 1547 years, two months and 25 days since the Romans last ruled France…But we are back baby. Season Two starts this June”

Joe Mackay-Sinclair, CEO of The Romans said, "Jack and Scar are undoubtedly two of the smartest creative minds operating in PR today. The whole agency is buzzing about their win. Astonishingly, this will be the fourth time teams from The Romans have won this competition, a testament to the value of investing in and nurturing young creative talent and building future-fit creative departments. We couldn't be prouder."

Among a total of 50 teams entering the competition, only six made it to the finals, with two of these teams hailing from The Romans.