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Puppies and Hammocks Put Migraines at Ease in New Spot for Cove

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Quirk Creative launches calming debut TV ad for the end-to-end platform migraine solution

Puppies and Hammocks Put Migraines at Ease in New Spot for Cove

Cove joins the growing trend of direct-to-consumer companies investing in traditional advertising by debuting a national TV spot. Cove is an end-to-end platform solution that combines diagnosis, personalised and affordable treatment solutions, and ongoing condition management for migraine sufferers.

'The Feeling of Cove' spot, created by Brooklyn-based creative agency Quirk Creative, features a migraine-free woman flanked by puppies as she softly states,  “Cove works with me to find the right migraine solution, so I can have better days.” 

Cove cites research that an estimated 40 million Americans suffer from Migraines. Despite this, it’s still surprisingly difficult for migraine sufferers to get the personalised treatment and support they need.  

The spot is currently airing on social as well as nationally. 

Cove - The Feeling of Cove
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Advertiser: COVE

CEO: Steve Gutentag

Global Head of Brand & Marketing: Alexis Anderson Tarlow

Content Manager: Jenni Maier

Creative Agency

Creative Agency: Quirk Creative

Creative Director: Gaelan Connell

Art Director: Wren Sieber

Copywriter: Emily Habashy

Executive Producer: Brooke Goldman

Director of Photography: Chloe Walker

Account Director: Yael Nachajon

Editor: Ariel Utin

Genres: Dialogue, People, Scenic

Categories: Medicine and remedies, Pharmacy

Quirk Creative, Wed, 06 Feb 2019 13:29:17 GMT