Defender VR Experience Wins at the APA IDEAS Awards

Imagination Global's Land Rover Defender VR Experience has won Best Virtual Reality Experience at the APA IDEAS Awards.

The award is for the most effective or creative use of VR or 360 degree video to facilitate an interactive experience for users in a game or real-time setting on behalf of a brand or product.

Click here to read about the Defender launch campaign.

The IDEAS Awards are the APA’s scheme to celebrate the brilliant and ground-breaking work being created within its membership in the world’s of immersive (VR and AR), interactive and experiential.

Click here to read about the making of the Defender VR experience.