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DECON's T.J. O'Grady Peyton Teams Up with Rokkan to Chase Bold Creativity for Cadillac

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Director helps transform morning coffee gatherings into unforgettable experiences

DECON's T.J. O'Grady Peyton Teams Up with Rokkan to Chase Bold Creativity for Cadillac

Fully integrated agency Rokkan enlists creative production company DECON director T.J. O’Grady Peyton to take a radically creative look at brand building in a new online short series for Cadillac’s 'Daring Pursuits' campaign.

The first spot features LA-based furniture designer Stephen Kenn enlisting the inspired expertise of master balloon artist and daring event impresario Jihan Zencirli to transform his morning coffee gatherings into unforgettable experiences.

The campaign also includes a spot peering into Kenn mentoring football player-turned-painter Bryan Blue, inspiring Blue to take his painting to the next level by exploring the tactile creativity of crafting furniture. In both pieces, O’Grady Peyton explores the rich cultural synergy that exists across creative mediums and highlights the way these collaborations can create exciting opportunities and bring communities together. 




video
DECON Director T.J. O'Grady Peyton Teams up with Rokkan to Chase Bold Creativity for Cadillac
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Music

Music Production: Marmoset/Extreme Music

Sound Design: Julienne Guffain

Production Company

Director: T.J. O’Grady Peyton

Executive Producer: Misha Louy

Production Company: DECON

Post Production / VFX

Colourist: Gene Curly @ Nice Shoes

Offline

Edit Company: Crew Cuts

Editor: Matt Vandaniker & Mark Harrington

Executive Producer: Nancy Jacobsen

Producer: Sarah Arnold, Stephanie Norris

Creative Agency

Account Management: Barney Baxter

Art Director: Daniel Edelman

Chief Creative Officer: Brian Carley

Copywriter: Nick Marchese

Creative Agency: Rokkan

Head of TV / Production: Joe Tao

Producer: Sarah Donnenberg

Genres: Storytelling

Categories: Automotive, Cars

Press Kitchen, Fri, 08 Jul 2016 09:09:47 GMT