Fri, 08 Jul 2016 09:09:47 GMT
Fully integrated agency Rokkan enlists creative production company DECON director T.J. O’Grady Peyton to take a radically creative look at brand building in a new online short series for Cadillac’s 'Daring Pursuits' campaign.
The first spot features LA-based furniture designer Stephen Kenn enlisting the inspired expertise of master balloon artist and daring event impresario Jihan Zencirli to transform his morning coffee gatherings into unforgettable experiences.
The campaign also includes a spot peering into Kenn mentoring football player-turned-painter Bryan Blue, inspiring Blue to take his painting to the next level by exploring the tactile creativity of crafting furniture. In both pieces, O’Grady Peyton explores the rich cultural synergy that exists across creative mediums and highlights the way these collaborations can create exciting opportunities and bring communities together.
Music Production: Marmoset/Extreme Music
Sound Design: Julienne Guffain
Director: T.J. O’Grady Peyton
Executive Producer: Misha Louy
Production Company: DECON
Colourist: Gene Curly @ Nice Shoes
Edit Company: Crew Cuts
Editor: Matt Vandaniker & Mark Harrington
Executive Producer: Nancy Jacobsen
Producer: Sarah Arnold, Stephanie Norris
Account Management: Barney Baxter
Art Director: Daniel Edelman
Chief Creative Officer: Brian Carley
Copywriter: Nick Marchese
Creative Agency: Rokkan
Head of TV / Production: Joe Tao
Producer: Sarah Donnenberg
Categories: Automotive, CarsPress Kitchen, Fri, 08 Jul 2016 09:09:47 GMT