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Bimbo Invites Customers to be Selfish in New Spot from McCann Colombia

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Campaign for individual serving sized donuts encourages customers not to share

Bimbo Invites Customers to be Selfish in New Spot from McCann Colombia

In a world packed with all kinds of snacks, from the most indulgent ones to the healthiest choices, it is refreshing to get a different creative sales approach.


To launch Bimbo´s individual serving sized sugar and cinnamon donuts, Dunitas, McCann Colombia appealed to selfishness and the crazy solutions people will resort to in order to ensure they will be able to enjoy their Dunitas without having to share it with anyone.



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Agency / Creative
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Genres: Comedy, Storytelling, People

Categories: Confectionery , Food

McCann LATAM, Wed, 02 Mar 2016 16:09:47 GMT