1 year ago
Digital agency Bannerboy has picked up a number of trophies at the Guldägget Awards, Sweden's oldest and largest competition for the communications agency. One Golden Egg and three Silver were awarded for the work on Clear Channel and Prime Weber Shandwick's campaign that helped Stockholm's homeless community find emergency shelters when the temperatures dropped below -7°C. The digital outdoor emergency system displays directions to the nearest open homeless shelter on 54 DOOH units throughout the city.
Bannerboy picked up the Golden Egg for Innovation, whilst Silver Eggs were presented for OOH, Digital, and PR. Read more about the Guldägget Awards here.
Advertiser: Clear Channel
Digital Agency: Bannerboy
Production Company: Bannerboy
Creative Agency: Prime Weber Shandwick