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American Greetings "Thanklist" Trailer

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Two-time OSCAR® winning filmmaker, Barbara Kopple partnered with American Greetings to direct a documentary style campaign that follows five real people creating and fulfilling a very personal ThankList: a list of individuals you want to thank for shaping you as a person. Each journey is different. Every connection is powerful.
Client

Brand: American Greetings

Production Company

Director: Barbara Kopple

Executive Producer: Loretta Jeneski, Michael Degan

Production Company: Nonfiction Unlimited

Creative Agency

Creative Agency: Mullen - Boston

Genres: Documentary, People, Storytelling

Nonfiction Unlimited, 6 years ago