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Avis Car Rental - "Fantasy Golf Just Got Real'

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The new campaign for Avis Car Rental created by Leo Burnett Business promotes Avis’ sponsorship of the new PGA TOUR Fantasy golf game. For the first time ever, Fantasy Golf will integrate the exclusive ShotLink scoring system giving users an enhanced tournament and gaming experience. The campaign consists of three :30 second TV spots, ‘Coach’, ‘Caddie’ and ‘Massage,’ which feature fans getting up close and personal with PGA TOUR player and AVIS Brand Ambassador Steve Stricker, offering unsolicited advice and encouragement knowing what is at stake in their Fantasy Golf game.
Client

Director: Mike MAguire

Post Production / VFX

Post Production Company: The Mill

Production Company

Production Company: Biscuit Filmworks

Offline

Edit Company: Arcade Edit

Editor: Jeff Ferruzzo

Creative Agency

Art Director: EJ lee

Copywriter: Noel Nickol

Producer: Jeremy Fox

Leo Burnett Worldwide, 6 years ago