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UnitedHealthcare "Our Song"

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UnitedHealthcare's new campaign created by Leo Burnett Chicago humorously explores the many ways a person can end up in the complicated health care system by illustrating different injury codes that exist in the system through an integrated TV, social media, OOH and radio campaign.
Post Production / VFX

Post Production Company: The Mill

Production Company

Director: Will Speck, Josh Gordon

Editorial & Online: Whitehouse Post - Matthew Wood

Production Company: Furlined

Creative Agency

Account Management: Thy Barnes

Art Director: Amanda Butts

Business Manager: Elevna Dowd

Chief Creative Officer: Susan Credle

Copywriter: Jeanie Caggiano

Executive Creative Director: Jeanie Caggiano

Executive Producer: Mary Cheney

Music Supervisor: Chris Clark, Jocelyn Brown

Strategy Director: Sue Broverman

Team Manager: Kevin Brown

Leo Burnett Chicago , 6 years ago