Dixons - We Start With You The idea behind the powerful new creative, ‘We Start With You’, is centred firmly on the customer - what technology they are looking for and what fits in with their lifestyle.
The main ‘We Start With You’ film features a stylised store containing thousands of products which are then eliminated in an exciting, elegantly choreographed routine, leaving the perfect product at the end. Further films feature a voiceover reflecting the expertise of Currys PC World colleagues - asking insightful questions to guide the customer to the right product.
Media Agency: Walker Media
Brand: Curry's PC World
Chief Marketing Officer: Gary Booker
Director: Chris Cairns
Production Company: Partizan
Creative Agency: AMV BBDO
Art Director: Jim Hilson
Copywriter: Toby Allen
Categories: Retail and Restaurants , Retail StoresAMV BBDO, 6 years ago