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Group745
Group745
Group745
Group745
Group745
Group745
Delta "Potty Training"
16/10/2014
Group745
Advertising Agency
Chicago, USA
1.1k
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Credits
Brand
Agency / Creative
Production
Editorial
Music / Sound
A new TV spot created by Leo Burnett Chicago for Delta Faucet puts the porcelain throne center stage. Cleverly underscored by “Apache” from The Incredible Bongo Band, the spot seamlessly cuts together a montage of scenes with a little boy in toilet-time situations. He climbs a wooden stool to reach the seat. He stuffs toilet paper down the bowl. And, of course, he plays with the Delta Flush IQ technology waving his hand past the touch-free flush sensor. A voiceover is heard: “Introducing Delta Flush IQ toilets with touch-free flush for when things go right.” The boy, in a dinosaur costume, turns from the toilet toward his parents with a proud, boyish smile. He did it! Then he shoves a stuffed alligator down the toilet and tries to flush. “…and the piece of mind of overflow protection for when they don’t,” the voiceover continues. Fortunately, with Flush IQ toilet overflow protection the motion sensor turns red and the flush stalls.
About Leo Burnett Chicago

Leo Burnett Worldwide operates with a simple and singular approach: put a brand’s purpose at the center of communications to truly connect with people. Part of the Publicis Groupe, Leo Burnett Worldwide embraces a HumanKind approach to marketing and is one of the world’s largest agency networks with 85 offices and nearly 9,000 employees. To learn more about Leo Burnett Worldwide and its rich, 80-year history of creating iconic brands, visit our siteFacebook page and follow us via @leoburnett.