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HP: Sauce of ManlinessEmbed With Credits

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Heinz got younger consumers thinking about HP Sauce with a tongue-in-cheek campaign, linking this classic condiment to a set of unwritten rules that men live by when it comes to doing 'manly stuff' (like DIY or watching football).

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Categories: Sauces and Spreads, Food

M&C Saatchi London, 8 years ago