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Fila Kids - Hopping Artist

Fila Kids
23/06/2022
Animation
London, UK
14
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Credits
Brand
Agency / Creative
Production

CGI extraordinaire Eva was approached by FILA Kids and V Collective to create a vibrant ad for their ‘Hopping Artist’ campaign across Asia. The concept was inspired by ‘acrylic paint pouring art’, with different colours flowing freely throughout the animation, bringing unlimited creative possibilities.

Eva brought her brilliant 3D talents to the brief, portraying the bright summer aesthetic that the client wished for, while showcasing the characters wearing the FILA sandals. The characters are seen exploring the sights of Europe, jumping in puddles, enjoying the beach and bringing an artistic flare to any activity, with mixed media elements bringing a sophisticated, aspirational vibe.

About Jelly London
We are a one-of-a-kind hybrid production company and artist management agency with bases in the UK, US, and Europe. Our hand-picked roster houses some of the world's finest talent.

We’re passionate about bringing authentic ideas to life and finding the perfect director, artist, or combination to craft unique creative. Whether it’s illustration, type design, or a full-scale animation campaign, we work collaboratively to make memorable and effective, visually exciting content the world wants to see.

We care about the impact we have on people, society, and the environment, which is why we’re committed to being a voice for change and a force for good.