SKII - SK-II -Broadcast Your Beauty

Post Production
London, UK
Agency / Creative
Post Production / VFX

Global icon and legendary contemporary artist Andy Warhol has been re-imagined in an SK-II PITERA Limited Edition campaign launch: ‘Broadcast Your Beauty’,  a visually arresting integrated campaign inspired by Andy Warhol’s philosophy around beauty and his fascination with performance art, filmmaking and pop culture.

Being masterfully directed by 1st Avenue Machine’s Morgan Harary, the studio had the pleasure of bringing his vision to life via a plethora of mixed media including CGI, VFX and motion design in this show stopping spot.

The success of the spot led to the studio delivering a large suite of supporting social assets for the campaign built from and inspired by the spot.

About Covert

Before it was a necessity, we made it a choice. At Covert, we chose to tread off the beaten path, explore beyond the confines of traditional workspaces and dive headlong into the boundless possibilities of the remote work realm. It wasn’t an adaptation to a global pandemic; it was a deliberate, forward-thinking decision made with a daring spirit and creative foresight. Covert, now a globally spread team of imaginative creatives, accomplished artists, and prodigious producers, boomed from this audacious move.

Our decision to go remote not only gave us the freedom to tap into talents without geographical limitations but also allowed us to foster a work culture that values outcomes over office hours, brilliance over bureaucracy, and creativity over cubicles.
Five years down the line, we stand as a testament to the power of inventive thinking and seamless global collaboration. Our portfolio speaks volumes, adorned with visually striking motion designs and compelling VFX work. We craft memorable visual narratives for commercials, content, music videos, and long-form productions.

Our clientele is as diverse as our team, stretching across brands, agencies, and production houses around the globe. We believe in reducing noise and focusing on what matters – delivering unparalleled work that tells a story, resonates with the audience, and leaves a lasting impact. At Covert, we cut through the faff, dive straight into the heart of creativity, and emerge with results that exceed expectations.

Welcome to Covert.