Irresistible Studios
Tue, 17 May 2022 16:07:04 GMT
Taking inspiration from the pioneering spirit of historical Honda’s automotive campaigns, Andy focused on an ambitious match-cutting approach. Directed by Luc Reso Janin, the film was produced by Irresistible Studios.
This campaign was created to showcase Honda’s impressive range of cordless power tools. The dynamic and visually exciting film conveys the long-lasting and constant power of one battery and its utility across multiple tools regardless of the task. The film showcases the adaptability and capability of the cordless line, as the four tools accomplish a variety of tasks all from a single source of power.
Agency: Southpaw
Client: Honda
Production Company: Irresistible Studios
Director: Luc Reso Janin
Producer: Jake Hafer
Senior Creative: Andy Peel
Creative Producer: Abby Sturgeon
Deputy Managing Director: Claire Lambell
Creative Director: Glenn Smith
Honda Marketing & Communications, Section Manager: Nikhil Menon Nayar
Production Marketing & BTS: Fida Khalid
Production Manager: Alex Flowers
1st AD: Johnathan Sidwell
DOP: Dan Holland
1st AC: Hopi Demattio
2nd AC: Harry Bennet
DIT: Mark James
Playback: Natasha Farrar
Drone: Alex Rees
Drone Assistant: Chris Allen
Grip: Kevin Foy
Gaffer: Steve Finberg
Genny OP: Calvin Bishop
Spark: Robin Brigham
Spark: Westley Aguis
Sound Recordist: Sam Farr
Stills Photographer: George Colbeanu
Art Director Garden: James Oakes
Art Director Garage: Lynne McKenna
Art Assist Garage: Daisy Jordan
Carpenter / Props: Luc Guidici
Wardrobe: Lynne McKenna
Wardrobe Assist: Gabrielle Schimmel
Hair & Makeup: Laura Jane Sessions
Offline Editor: Alec Gordon
Online animator: Stuart Fortune
Colourist: Jack McGinity CHEAT
Music & Sound Design: Sounds and Sons
Runner: Andy Periera
Runner: Jennifer Sims
Genres: In-camera effects
Categories: Consumer Electronics
Irresistible Studios, 1 month ago