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Spotify - Spotify's Spice Bus

Spotify
04/04/2022
Creative Consultancy
London, UK
18
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To celebrate a quarter-century of one of the most popular girl bands across the world, in September 2021, we helped Spotify recreate the iconic Spice Bus and took fans on a tour across London. 

The activation scored 124m in earned media and was even shared by Victoria Beckham!

About ACNE

Born out of restless entrepreunialism in Sweden in 1996, ACNE is a creative consultancy. At it's heart is collaboration, respect and kindness, summed up in the Swedish word syjist.

We combine the power of Deloitte to change business, with the magic of ACNE to change culture. The world's largest consultancy with the world's most diversely creative business. Together that alchemy means advertising, content and brand solutions that have a unique ability to change minds, behaviours, businesses and society.​​

THE ACNE CREATIVE NETWORK IS 10 STUDIOS ACROSS EMEA AND CONNECTED GLOBALLY THROUGH DELOITTE DIGITAL ACROSS AMERICAS AND APAC.