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Nature Valley | Get Out More

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As travel shut down, on the go snacking was put at risk. To subvert market trends, we brokered an industry first FMCG partnership with TripAdvisor to launch the world's first tourism campaign for nature.


Client

Advertiser: General Mills | Nature Valley

Creative Agency

Creative Agency: Space

Art Director: Liam Nicholson

Copywriter: Cameron Black

Executive Creative Director: Greg McAlinden

Categories: Corporate, Social and PSAs, Health

Space, 4 months ago