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Ariel "Wash Colder" by Matt Houghton (Director's Cut)

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​Matt Houghton’s latest, for Ariel, is a call to simple collective action, illustrating the potential carbon emission savings if we all take the simple step of washing ours clothes at a lower temperature.

Client: Ariel

Agency: Saatchi & Saatchi

ECD: Charlie Martin

Creatives: Steve Beverly & Claudio Pasquetti

Agency Producer: Ally Kennedy

Director: Matt Houghton

Producer: Richard Martin

DoP: James Blann

Editor: Gary Forrester @ Tenthree

Post: Rased By Wolves

Music Co: Manners McDade

Genres: Scenic

Categories: Home, Laundry

Nice Shirt, 1 month ago