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Hardship, But No Tears in WATERisLIFE’s Harrowing ‘Girl Who Couldn’t Cry’

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Creative Agency

Creative Agency: DDB New York

Art Director: Sam Shepherd, Hannah Liffler

Chief Creative Officer: Matt Eastwood

Copywriter: Frank Cartagena, Dany Rothemund

Head of TV / Production: Ed Zazzera

TV Producer: Nina Horowitz

Production Company

Director: Rodrigo Garcia Saiz

DOP: Beto Casillas

Executive Producer: John Barreiro, Prashant Sampat

Producer: John Barreiro, Prashant Sampat

Production Company: Central Films North


Audio Post Production: Sound Lounge

Composer: Trevor Gureckis, Jay Wadley

Music Production: Found Objects

Producer: Abby Bernstein

Sound Design: Tom Jucarone


Edit Company: No. 6

Editor: Amanda Perry

Executive Producer: Deborah Sullivan


Advertiser: WATERisLIFE

Post Production / VFX

Colourist: Lez Rudge

Post Production Company: Nice Shoes

Genres: Documentary, People, Storytelling

Categories: Charity, Corporate, Social and PSAs

DDB North America, 7 years ago