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IGA - Home Economics

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Client

Client: Sobeys/IGA - Carl Pichette, Caroline Duhamel, Pierre-Maxime Lamothe, Mathieu Hébert-Thompson, Stéphane Duval, Frédérique Cyr-Labrie, Maxime Chamaillard, Catherine Gadbois

Agency

Agency: Sid Lee

Executive Creative Director: Alex Bernier

Creative Director: Julie Desrochers

Creative team: Étienne Théberge, Pascal Lefebvre, Andreane Voyer, Antoine C. Buteau, Pierre-Luc Loranger, Steve Pépin, Krissi Campbell, Cara Vogl, Paul Gaspari, David Leclerc, Olivier Valiquette Production

Director of Account Services: Ariane Poitras

Account Services team: Catherine Savoie, Lisa-Marie Acquin, Sarah Brochet, Nadia Gilles, Gaëlle Paquet

Production

3D Production: SHED

Editing: Eloi Arsenault

Music and sound: BLVD, Boogie Musique

Print production and digital banners: M&H

Media strategy, planning and activation: Carat

Content production: Qolab

Influencer agency: Clark

Categories: Supermarkets, Retail and Restaurants

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