Unicorns & Unicorns
Mon, 20 Sep 2021 18:43:34 GMT
BK decided to invite FIFA gamers around the world to play with Stevenage FC (a little-known soccer team), sign the best players, and score goals with them to get free BK. Another one of BK’s famous hack-vertising ideas, this allowed BK to get their sponsorship jersey on the most well known players in the world. A social media campaign followed, aggregating UGC while promoting the campaign.
Advertiser: Burger King
Creative Agency: David
Production Company: Unicorns & Unicorns
Categories: Food, RestaurantUnicorns & Unicorns, 1 month ago