Thu, 22 Jul 2021 08:09:29 GMT
Released on International Women's Day, Dirty Soup founder Raife Burchell, music supervised Mercedes Benz epic new commercial for Anorak and Antoni Berlin. 'The Journey that Changed Everything' is a four-minute film honouring Bertha Benz, the wife and business partner of Mercedes-Benz founder and automobile inventor Carl Benz.
Sebastian Strasser's film tells the story of her journey from Mannheim to Pforzheim, Germany, in 1888. Bertha took her two sons on the106km/65-mile trip - determined to prove the potential of her husband's invention - at a time when people were sceptical, even fearful of it.
After an extensive research period, the musical direction was settled upon, and Raife called on the composing talents of Grammy-winning, Emmy, and Bafta-nominated Lorne Balfe and Steffen Thum.
The film documents an empowering tale of triumph and self-belief, and Raife is thrilled to have been part of bringing Bertha's ground-breaking journey to life.
Advertiser: Mercedes Benz
Music Company: Dirty Soup
Music Supervisor: Raife Burchell
Composers: Lorne Balfe & Steffen Thum
Production Company: Anorak
Director: Sebastian Strasser
Producer: Christoph Petzenhauser
Creative Agency: Antoni
Creative Directors: Alice Bottaro / Juliane Krause Akelbein / Carl Norton