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It's On

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Veloretti is known for its timeless city bikes spotted all along the canals of Amsterdam. For the launch of their first-ever e-bike packing the punch of a connected bike into a sleek, classical frame, they wanted a brand identity and campaign to showcase its product innovation in a pared-back, elegant way. This wasn’t about appealing to gadget-loving guys, but city commuters looking to travel light, ride fast, and do it in style. 


Brand : Veloretti

Founder : Ferry Zonder

Marketing Manager : Thierry Boeckholtz

Marketing Project Manager : Roos Bodewes


Creative Director : Justin Blyth

Copywriter : Asli Zeren

Art Director : Jurriën Boogert

Producers : Carolina van Vugt, Arjan Eekels

Sound Producer : Zoë de Regt

Artist Manager : Marissa Zandvliet

3D Supervisor : Dimos Hadjisavvas

3D Animation : Nick Groeneveld

3D Artists : Charlotte Vallet, Jeroen Hoolmans, Jeroen Cloosterman, Robin van As, Ralph Meijer

VFX Artist : Micha de Graaf

Layout & Storyboard : Jurriën Boogert, Rachelle Slingerland

Sound Designer : Rens Pluijm

Composers : Sebastiaan Roestenburg, Wessel-Jan van Zijderveld

Categories: Automotive, Bikes

Ambassadors, 5 months ago