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Pepsi - Fizz to Life

Pepsi
30/03/2021
Post Production
London, UK
38
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Credits
Agency / Creative
Post Production / VFX
Editorial
Music / Sound

Grade by Jack McGinity

The opening of an ice-cold can of Pepsi awakens images of Lionel Messi, Paul Pogba, Jadon Sancho and Shanice van de Sanden on the walls.  The chase for the fizzing can of Pepsi is on as the players show off their fast-paced football skills, shuffling and dribbling while leaping in and out of posters and magazines around the room. This is all set to a custom music track created for the campaign, “Rotate”, by global superstar Becky G and two-time Grammy nominated Afro-fusion musician Burna Boy #ForTheLoveOfIt

About CHEAT

Cheat is a new kind of post production studio, run by creators for creators. We use the magic of craft to move storytelling forever forwards.

Founded in 2015, Cheat is known for its colour and finishing work across all forms of motion picture. From our East London studio and beyond, we bring you bold vision, considered innovation, and exceptional craft.

In 2023, we joined forces with International powerhouse Harbor Picture Company, bringing the expertise of two artist rosters together across advertising and entertainment.