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Every Step of the Adventure

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Launch film for Vodafone Neo Smart Watch

The concept was to show the world as kids see it – where everything is an adventure – fuelled by their imaginations and facilitated by some clever tech. With a tight budget (but lots of ambition), we needed to achieve all effects in-camera – requiring smart thinking and a capable crew. With Director Steven Hore on board, we got all this and more – the result being that several markets ran the film on TV. 

Aside from the film we oversaw the wider launch campaign – including CGI film, photography and global reversioning.

Genres: In-camera effects, People

Categories: Consumer Electronics

&Friends, 8 months ago