GERETY TALKS: American Creativity
Gerety Talks American Creativity, with Bianca Guimaraes, Executive Creative Director at Mischief USA, Bernice Chao, Creative Director at R/GA, and Melissa Ditson, Chief Creative Officer at MRM U.S. West.
Just like the award show, the Gerety Talks series puts some of the marketing and creative industry’s true changemakers in the spotlight - and at the center of the conversation - with the aim to drive progress within the industry on a global scale. The series will bring together agency and brand leaders from around the globe for a refreshing take on what leadership looks like. Gerety Talks premieres on Facebook, IGTV and YouTube every Tuesday at 17:15 CET / 11:15 EST.
Named for Frances Gerety, the copywriter who in 1948 coined the slogan "A diamond is forever”.
The Gerety Awards brings together a jury to select the best in advertising from a powerful perspective, creating a benchmark that is relevant to the market reality, all while redefining the standard to which advertising has traditionally been held.