Thu, 11 Feb 2021 18:50:30 GMT
Churchie, the nation's favourite bulldog is back and this time he is feeling chill! Working with Engine on this campaign for Churchill Insurance, we were tasked to source a cool, modern track for the film, something you could characteristically nod your head to, Churchill style.
We sourced 'Morals' by Africa Express feat. Moonchild Sanelly, Mahotella Queens, Muzi, and Mr Jukes to set the tone of the film and match the coolness of Churchie effortlessly gliding down a slide at a funfair.
CREATIVE AGENCY: ENGINE
ART DIRECTOR: Jason Keet
STRATEGISTS: Elisa Edmonds, Georgina Murray-Burton, Kath Morris
EXECUTIVE CREATIVE DIRECTOR: Leon Jaume
CREATIVE DIRECTORS: David Dearlove, Richard Nott
AGENCY PRODUCERS: Laura Melville, Henry Davies
Production Company: Pulse Films
Director: Sam Pilling
PRODUCER: Chris Harrison
Music Company: Adelphoi Music
Music Supervisor: Jonathan Watts
TRACK: Morals feat. Moonchild Sanelly, Mahotella Queens, Muzi, Mr Jukes by Africa Express
Categories: Insurance, FinanceAdelphoi Music, 8 months ago