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'Unbreakable' - ROOF Studio

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Client

Client: Insmed

Agency

Ad Agency: AREA 23

EVP, Chief Creative Officer: Tim Hawkey

SVP, Group Creative Director: Chris Bernesby & Joe Capanear

VP, Creative Director: Paul Harrington

VP, Associate Creative Director: Jennifer Harrison

Associate Creative Director: Kristen Bell & Corinne Feight

Senior Copywriter: Sasha Mishkin

VP, Group Executive Producer: Chinkara Singh

VP, Associate Creative Director: Ronnie Caltabiano

VP, Management Director: Martha Simpson

VP, Account Director: Jack O’Shaughnessy

Senior Integrated Producer: Kevin Mullucks

Senior Broadcast Business Manager: Helen Hathiramani

Production

Production Company: ROOF Studio

Director: ROOF Studio

Creative Directors: Guto Terni, Vinicius Costa, Lucas Camargo

Executive Producer: Marcus Lansdell

Head of Production: Vanderlei Santana

3D Lead: Heber Conde

Story Lead: Guto Terni

Storyboard: Estevao Chromiec

Animation Lead: Bruno Celegao Monteiro

Animation: Alex Ferreira, Andrea Delfino, Bruna Berford, Bruno Santos, Christian Weckl, Daniel Oliveira, Emerson Manfrin, Francisco Catão, Hannry Pschera, Jesiel Almeida, Jonathan Edward, Jorge Zagatto, Leonardo Felix, Leonidas Maciel, Marcio Nicolosi, Matheus Caetano, Rodrigo Dutra

Modeling: Steferson Rocha, Carolina Avelino, Lincoln Horita, Gean Carlos, Geison Araujo, Roberto Fernandes

Rigging: Danilo Pinheiro

Look Development Lead: Gustavo Rangel

Look Development: Mateus Kurzhals, Josemar Queiroz, Rafael Chies, Camilo Franco, Lucas Camargo, Guto Terni, Vinicius Costa, Renato Braz

3D Layout: Heber Conde, Guto Terni

3D Lighting: Guto Terni, Gustavo Rangel, Rafael Chies, Lucas Camargo

Prop Design: Vinicius Costa

Environment Design: Vinicius Costa, Guto Terni

Character Design: Lucas Camargo

Character Explorations: Lucas Camargo, Victor El Guy

Compositing: Guto Terni

Simulation: Heber Conde, Lucas Camargo, Alejandro Echeverry

Pipeline: Rosenio Pinto

Grooming: Hasan Tawfiq, Rouhollah Toghyani, Lucas Camargo

Genres: Animation

Categories: Awareness, Corporate, Social and PSAs

LBB Editorial, 9 months ago