Gerety Talks with Tista Sen, Regional Creative Director South Asia, Wunderman Thompson.
Tista started
her career with India's leading ad film production company and assisted on over
a hundred commercials before she started as a writer in advertising. Building
her portfolio on multi-national and global brands Unilever, ITC, Nestle,
Cadbury’s, Glaxo Smithkline, Godrej and Johnson & Johnson to name a few.
She has
been ranked among the 20 most creative people in Asia and worked on campaigns
that have won numerous metals at Cannes, Clio, D&AD, LIA and Spikes Asia.
Over the years she has sat on the Jury of several advertising festivals
including Cannes, Clio, D&AD, Brand Equity, Kyoorius, Young Lions, London
International Awards and the New York Festival.
GERETY TALKS: Just like the award show, the Gerety Talks series puts some of the marketing and creative industry’s true changemakers in the spotlight - and at the center of the conversation - with the aim to drive progress within the industry on a global scale. The series will bring together agency and brand leaders from around the globe for a refreshing take on what leadership looks like. Gerety Talks premieres on Facebook, IG TV and YouTube every Tuesday at 17:15 CET.
Named for Frances Gerety, the copywriter who in 1948 coined the slogan "A diamond is forever”.
The Gerety Awards brings together a jury to select the best in advertising from a powerful perspective, creating a benchmark that is relevant to the market reality, all while redefining the standard to which advertising has traditionally been held.