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GoCardless. Bigger Boat.

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How do you get businesses to think about their failed payments?

Failed payments aren’t often the first thing on a companies ‘to-do’ list. Huge enterprises take thousands of customer payments a day. A lot of them fail, costing millions.

But how do you get the companies top-brass to think about it? You’ve got smack them in the face and sow the seed so they can’t miss it. It’s B2B, but the rules of engagement are the same.

Fame: Thousands of campaign landing page visits, CTR’s, social engagement and shed-loads of inbound sales enquiries.


Advertiser: GoCardless

Creative Agency

Creative Agency: Mellor&Smith

Copywriter: Martin Fleming

Copywriter: Rebecca Lynch

Animator: Bart Miko

Creative Director: James Smith

Design Director: Max Cannon

Master of Decibels: Paul Mellor

Digital Agency

Digital Agency: Brain Labs

Media Agency

Media Agency: Brain Labs

Categories: Finance, Fintech

Mellor&Smith, 1 year ago