Wed, 28 Oct 2020 16:01:02 GMT
When we least expect it, life has a habit of throwing us a curveball and testing us to our absolute limits. These moments truly define us and prove what we are really made of.
Through a series of never-told-before stories, GORE-TEX followed a selection of influential athletes and ambassadors, being pushed to their absolute limits.
These stories were matched with the relentless lab tests GORE-TEX products face to create an ode to those who won’t give up and the technologies they rely on.
Over 140 pieces of content spanning ten languages, across five continents simultaneously. Overcoming the odds, GORE-TEX made it happen.
Achim Ewers zum Rode, Global Brand Leader Fabrics Division
Categories: Clothing and Fashion, Outdoor WearAKQA UK, 11 months ago