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‘Your Martell, Your Way’

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‘Your Martell, Your Way’ is a new drinking strategy which demonstrates the versatility of Martell by communicating how you can express your individuality, and have your own personal experience with Martell. We encourage bars, restaurants, and clubs to make every Martell drink a drinking experience.

At the heart of this ‘Your Martell, Your Way’ strategy are Martell Drinking Rituals, which are customisable, replicable ways of serving Martell that is unique to Martell.

Client

Advertiser: Martell Cognac

Creative Agency

Creative Agency: Impero

Genres: Luxury

Categories: Alcoholic Beverages

Impero, 1 year ago