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Back to School Essentials

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Creative Agency: BBDO, New York

Chief Creative Officer, Worldwide: David Lubars

Chief Creative Officer, New York: Greg Hahn

Senior Creative Director: Peter Alsante

Creative Director: Bianca Guimaraes

Associate Creative Director / Copywriter: Jim Connolly

Associate Creative Director / Copywriter: Gary DuToit

Associate Creative Director / Art Director: Lance Vining

Associate Creative Director: Marcus Johnston

Director of Integrated Production: David Rolfe

Group Executive Producer: Alex Gianni

Associate Producer: Molly Ross

MUSIC PRODUCER: Julia Millison

Senior Director: Lindsey Cash

ACCOUNT MANAGER: Elizabeth Jacobs

ACCOUNT EXECUTIVE: Melissa Blache

PLANNING DIRECTOR: Ben Bass

BRAND STRATEGIST: Michael Schonfeld

DIRECTOR OF DATA: Chris Daniele

Production Company: Smuggler

EXECUTIVE PRODUCER: Drew Santarsiero

DIRECTOR: Henry Alex Rubin

Co-Founder: Patrick Milling -Smith

Co-Founder: Brian Carmody

LINE PRODUCER: Leah Allina

DIRECTOR OF PHOTOGRAPHY: Autumn Durald Arkapaw

Editorial Company: No6 Edit

Managing Director: Corina Dennison

SENIOR PRODUCER: Laura Molinaro

EDITOR: Jason Macdonald

ASSISTANT EDITOR: Renn Cheale

TELECINE COMPANY: Company 3

TELECINE ARTIST: Tim Masick

Producer: Alexandra Lubrano

CONFORM / VFX / FINISH COMPANY: No6 Edit

CONFORM ARTIST: Ed Skupeen

Flame Assist: Mark Reyes

GRAPHIC DESIGN COMPANY: No6 Edit

PRODUCER: Laura Molinaro

GFX: David Gerber

MUSIC COMPANY: JSM

CEO/CCO: Joel Simon

Executive Producer: Jeff Fiorello

COMPOSER: Jason Krebs / Joel Simon

PRODUCER: Norm Felker / Andrew Manning

Sound Designer: Nathan Kil

MIX & RECORD COMPANY: Heard City

ENGINEER: Jeremy Siegel, Keith Reynaud, Evan Mangiamele, Elizabeth McClanahan

Managing Partner: Gloria Pitagosky

Executive Producer: Jackie James & Sasha Awn

PRODUCER: Andi Lewis

Sound Designers: Evan Mangiamele, Jeremy Siegel, Keith Reynaud,

Assistant Audio Engineers: Tom Morris, Seth Brogdon, Evan Anderson, Ronnie Stapleton

Media Agency: PHD

Bob Estrada, Client Business Lead
Nichole Verost, Associate Strategy Director
Gretchen Smith, Digital Performance Director
Alison Horowitz, Strategy Supervisor
Caren Axelrod, Associate Director, Social Media
Harry Keeshan, President, Video Investment
Seth Glosman, Managing Director, Integrated Investment
Paul Salman, Director, Video Investment
Amy Turner, Associate Director, Published Media
Amanda Knoll, Supervisor, Published Media
Grace Collins, US Director, Local Investment
Jeanne Boland, Group Director, Local Investment

PR Agency: Dini von Mueffling Communications

Dini von Mueffling, Founder & CEO
Stephanie Morris, Publicist
Janine Brady, Account Director
BBDO New York, 2 months ago