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Virgin Media - I Can Do Anything

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The ad, by Adam & Eve/DDB, follows a young protagonist as she realises "I can do anything", after her family gets Virgin Media services installed. This newfound confidence takes her on a dreamy journey that sees her strike a pose with her family next to bursts of fire, dominate a football pitch and host an epic sleepover. 

The soundtrack is a revival of SL2's 1990s rave tune On a Ragga Tip, which Virgin Media has released on Apple Music and Spotify.

The work was written by Simon Vicars, art directed by Andre Sallowicz and directed by Raine Allen-Miller through Somesuch. Manning Gottlieb OMD is the media agency.

CLIENT: Virgin Media

BRAND: Virgin Media

PROJECT/CAMPAIGN NAME: Virgin Media Unlimiting

CLIENTS: Cilesta Van Doorn (Director Brand & Marketing) Amy Gilbert (Head of Advertising) Katie Kinchin-Smith (Senior Campaign Manager)

AGENCY: adam&eveDDB

CHIEF CREATIVE OFFICER: Richard Brim

CREATIVE DIRECTORS: Simon Vicars & Andre Sallowicz

COPYWRITER: Simon Vicars

ART DIRECTOR: Andre Sallowicz

AGENCY PRODUCER: Masha Manojlovic

AGENCY ASSISTANT PRODUCER: Peter Williams

PLANNER: Martin Beverley

CEO: Tammy Einav, Mat Goff

MANAGING PARTNER: Sam LeCoeur

ACCOUNT DIRECTOR: Cat Thomas

ACCOUNT MANAGER: Siena Shuttler

ACCOUNT EXECUTIVE: Olivia Rose

DESIGNER: Alex Fairman

HEAD OF CONTENT: Jessica Taylor

MEDIA AGENCY: Manning Gottlieb OMD

MEDIA STRATEGY: Paddy Adams

MEDIA PLANNERS: Paula Mankelow, Kat Broomhead, Anna Zolkiewicz, Geet Kashyap, Spencer Corrigan

PRODUCTION COMPANY: Somesuch

DIRECTOR: Raine Allen-Miller

PRODUCER: James Waters

EP: Tash Tan

DOP: Rina Yang

PRODUCTION DESIGNER: Anna Rhodes

ASSISTANT PRODUCTION DESIGNER: Ashley Dando

PROP BUYER: Lucy Fewell

MASTER PROPS: Jason Bradley

PROP ASSISTANT: Louis Simonon, Nick Hancock

COSTUME DESIGNER: Cynthia Lawrence-John

CASTING ASSISTANT: Danielle Westwood, Tate Abbott

HAIR AND MAKEUP: Eve Marie Cole

HAIR AND MAKEUP ASSISTANT: Lauren Palmer, Ashleigh Haines

CASTING DIRECTOR: Thom Hammond

PRODUCTION MANAGER: Luke Thornton

CAST CO-ORDINATOR: Patch Wadsworth

PRODUCTION ASSISTANT: Camilla Morris

LOCATION MANAGER: Eugene Strange

1ST AD: Matthew Clyde

2ND AD: Steve Wingrove

3RD AD: David Stocks

RUNNER: Andre Reid-McKinley, Dan Hasson, Josey Jacobs

GREEN STEWARD: Akay Delano

FOCUS PULLER: Julia Green

CLAPPER LOADER: James Woodmass

GRIP: Del Strachan

PLAYBACK OPERATOR: Robbie Ross

CAMERA CAR DRIVER: Miles Alltoft

GAFFER: Sol Saihati

DESK OP: Ed Riley

ELECTRICANS: Aaron Szogi, Christian Hayes, Dak Hannan, Mel Haywood, Rob White

RIGGER: Andrew Sibley

AIRSCREEN OPS MANAGER: Lexy Micheal

AIRSCREEN TECHNICIAN: Ed Cadge, James Stone, Jamie Burns, Robbie Boulton

POST PRODUCTION: Untold Studios

VFX PRODUCER: Tom Igglesden

VFX PRODUCTION ASSISTANT: Ella Glazer

VFX 3D SUPERVISOR: Tom Raynor

VFX 2D LEAD: Alex Kulikov

2D ARTISTS: Gustavo Riberio, Aled Prosser, Doruk Saglam

3D ARTISTS: Jack Harris, Seb Caldwell, Daniel Longe, Doruk Saglam, Thiago Vilas Boas, Bence Varga

VISUAL ARTIST DESIGN: Ryan Phelan

COLOUR GRADING: Jack McGinity @CheatProducer

EDITING COMPANY: Trim

PRODUCER: Noreen Khan

EDITOR: Elise Butt

AUDIO POST PRODUCTION: Factory

SOUND DESIGNER: Anthony Moore

SOUND DESIGN ASSISTANT: James Utting

MUSIC CONSULTANT: Leland Music

MUSIC SUPERVISORS: Toby Williams, Codie Childs, Abi Leland

SOUNDTRACK NAME: "On A Ragga Tip"

SOUNDTRACK ARTIST: SL2

REMIX TRACK NAME & PRODUCER/ ARTIST: “On a Ragga Tip (Unlimit-ing Remix)” by James King

Genres: Animation, In-camera effects, Music & Sound Design, Comedy, Visual VFX, People, Action, Storytelling, Drama

Categories: Internet, Utilities

CHEAT, 1 year ago