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Reach for the Facts

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What are you reaching for?

Over 3.1 million Australians are currently taking prescription opioids yearly. Often prescribed to help manage injury-related pain, many users are unaware of the risks associated with this powerful and highly addictive drug.

With physical dependency beginning after just 5 days, and 1 in 10 long term users at risk of addiction, many descend into a destructive cycle of opioid addiction without even knowing why.

Under the banner of ‘Reach for the Facts’, we developed a multi-faceted media campaign designed to alert the public to the risks of long-term prescription opioid usage.

Client: Return to WorkSA

Advertiser: Showpony

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Categories: Pharmacy, Prescription Drugs

Showpony, 1 year ago