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Bionic - Battling the headwinds of business. (TVC)

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How do you make a business owner think about their energy, broadband and insurance? 

Energy, insurance and broadband isn’t the first thing on a business owners ‘to-do’ list. To make them sit up in the middle of Coronation Street you’ve got to show them you understand their pain. 

It often feels like they’re battling headwinds everyday, so we made it simple, honest and in-your-face. 

Fame: Bionic on the telly for the first time and the phones haven’t stopped ringing.


Advertiser: Bionic

Creative Agency

Creative Agency: Mellor&Smith

Design Director: Max Cannon

Copywriter: Martin Fleming

Production Assistant: Jaz Blair-Edmund

Creative Director: James Smith

Master of Decibels: Paul Mellor

Digital Agency

Digital Agency: enter name

Media Agency

Media Agency: ITV AdVentures

Production Company

Production Company: StudioYes

Director: ThatJam

Producer: Sam Ojari

Sound Design: Timo Säilä

Post: Big Buoy

Grade: Jonny Tully

Genres: Drama, Storytelling, Comedy, Action

Categories: Consultancy, Business Services

Mellor&Smith, 2 years ago