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Earth Speakr: Give the Earth a voice

03/07/2020
Advertising Agency
London, UK
25
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Credits

Insight

Contemporary artist Olafur Eliasson creates an inclusive artwork aimed at and developed by the kids of the European Union.

Commissioned to commemorate the German Presidency of the Council of the European Union, the work illuminates the unified reality of a shared future regardless of language or latitude.


Idea

Earth Speakr gives a voice to both kids and the planet, inviting today’s decision-makers and global leaders to listen.

The work enables kids to personify objects and leave messages in the world using their facial expression via the free app. Adults can view the messages in AR, as well as place collections anywhere in the world.


Impact

An artwork of empowerment and solidarity.

Launching in all 24 official languages of the European Union, kids are connected by being joint creators of the artwork. Collective concerns are surfaced both locally, and globally, to the people in power.


“What Earth Speakr will become depends on the Earth Speakrs, their creativity and imagination. The artwork is made up of their thoughts and visions, concerns and hopes. Earth Speakr invites kids to speak their hearts and minds and participate in shaping our world and the planet, today and in the future.”

Olafur Eliasson


Download the app for free on iOS, Android coming soon.

About AKQA UK

AKQA is a design and innovation company that employs over 6,500 professionals across 20 countries. Named Digital Agency Global Network of the Year in Campaign’s 2023 Global Agency of the Year Awards, AKQA was also awarded the Cannes Lions Grand Prix for Digital Craft in 2023, and the Grand Prix for Design in 2021. In 2023, AKQA was recognised as a winner in Fast Company’s Innovation by Design Awards. AKQA also won Fast Company’s World Changing Ideas in 2021, and 2022 and led Gartner’s research into global marketing agencies in 2021.