Early Days Club
We helped WaterWipes launch a virtual platform, 'Early Days Club' that addresses the challenges of bringing a baby into the world during a period of social distancing. It offers guidance from healthcare professionals, as well as emotional support from a network of peers. The session was hosted by comedian and TV personality Ellie Taylor with guests including singer Myleene Klass, actor Ryan Thomas and healthcare professionals Dr Laura Lenihan and midwife Marie Louise.
Using Zoom, the session allowed parents to interact live with a panel of experts and influencers, who answered questions and tackled taboos in an open and relatable way.
We’re the earned-first advertising agency and a global network built for the modern world.
From the outset, we built an agency capable of answering the needs of future-facing clients - those who demand big brand ideas without the heavy overheads of complex structures, multiple departments or the reliance on solely paid media. And we love to partner with ambitious marketers, who like us, believe that in today’s opt-out culture attention can no longer be bought, it must be earned first.
We always strive to create big brand ideas that truly matter, the ones that will ‘Rise Above the Noise’ of culture, rise above the conventions of category and rise above the constructs and constraints of ‘traditional’ advertising. Because we believe that these are the ideas that earn their place in consumers lives and drives business outcomes for brands.
We’ve combined the best of traditional ad agencies and the creativity of the entertainment industry with the distribution nous of a modern publisher to do this very thing. It’s how we create ideas that people & the media will want to talk about and share. We call it earned-first, but to put it simply, it’s advertising that’s so good, it doesn’t feel like advertising.
The Brooklyn Brothers strives to find new, different and effective ways of doing this for global brands such as Land Rover, Jaguar, NBC, Castrol, Lancôme, MINI, Financial Times, WaterWipes, American Express, First Direct and Photobox.