AKQA UK
Thu, 21 May 2020 11:48:53 GMT
Insight
The national coastguard receives 3,000 calls each year, and time is crucial for every case. An oversight of all current maritime activity would allow these search and rescue teams to arrive earlier to the emergencies, and this would save more lives.
Idea
Boat users log their trips to an app before they set off, which then records their locations every 30 minutes. Machine learning is then used to analyse this data in conjunction with real-time weather and swell information and other metrics, to create a visual model of all current and future boat positions, including advance details of any anticipated emergencies.
Impact
The app was quickly downloaded over 10,000 times, and is increasingly popular with boat users, with thousands of trips now being logged each month. It’s making a profound impact to New Zealand’s rescue management and water safety, and its predictive model offers potential to help other organisations that are involved in rescue and safety.