Moldy Whopper

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Burger King calls out dodgy preservatives in a campaign created by Publicis Romania and Spain, DAVID Miami and INGO, by showing that the Whopper goes mouldy due to its lack of artificial preservatives or flavourings.


Agency: INGO

Executive Creative Director: Björn Ståhl

Art Director: Max Hultberg

Copywriter: Magnus Ivansson

Planner: Simon Stefansson

Account Director: Rickard Allstrin

Account Manager: Mia Melani

Final Art: Åsa Eklund, Alexander Lundvall


Global CCO & Partner: Pancho Cassis

Group Creative Directors: Fernando Pellizaro, Jean Zamprogno

Senior Art Director: Camilo Jimenez

Art Director: Sergio Takahata

Group Account Director: Stefane Rosa

Agency: Publicis

CCO: Eduardo Marquez, Jorg Riommi

ECD: Pablo Dachefsky

Art Director: Ivan Montebello

Copywriter: Pablo Murube

CLIENT: Burger King


Photographer: Pål Allan

Food stylist: Anna Lindblad

Photo assistant: Erik Ögnelooh

DOP: Viktor Kumlin

Graffer: Kalle Dahlberg

COLONY (Production company)

Art buyer / Producer: Jenny Steggo

Director and agency Producer: Markus Ahlm

Producer: Lena von der Burg

Online: Erik Lindahl / Colony

Sound: Quint Starkie

Grade: Sean Clemante, MPC London

Genres: In-camera effects, Tabletop

Categories: Fast food, Retail and Restaurants

LBB Editorial, 1 month ago