Adstream
Hobby home page
liahome
Soundlounge
Five By Five
adobe front page
Contemplative Reptile
Please Select
  • International Edition
  • Canadian Edition
  • UK Edition
  • USA Edition
  • German Edition
  • Irish Edition
  • Ukrainian Edition
  • Indian Edition
  • Spanish edition

The Night Reimagined - Samsung

 40 Add to collection

Samsung embarked upon a customer-led experience strategy, stepping away from product-led stories and moving toward brand experiences to bring its products to life in a memorable way. As part of this evolution, Samsung chose the annual Vivid Light, Music and Ideas Festival to showcase a new brand experience. We were approached to help develop and deliver an experience to hero the features of the new Samsung Galaxy S9 phone, educate and inform potential customers of its capabilities, and deepen brand relationships. The experience needed to showcase the high-speed and low-light features, plus the brand new AR Emoji feature of the S9 camera.

Click here to read about the full campaign. 


Imagination Global, 1 year ago