Spectrum Mobile, Better Way "Island"

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If you’re going to change an entire category, you deserve messaging worthy of that. So when Spectrum took mobile and made it better in every way, the comparison to civilization’s other great leaps of imagination was an easy one to make. Celebrating a category shift but also the vision of an entire company.

Client

Advertiser: Charter Communications

Creative Agency

Creative Agency: Something Different

Managing Partner: Patti McConnell

Partner/Chief Creative: Tommy Henvey


Creative Director: Richard Ryan

Senior Producer: Garrett Crabb


Director of Accounts: Meghan Linehan

Production Company

Production Company: The Corner Shop

Director: James Rouse

Producer: Benji Howell

Executive Producer: Anna Hashimi

Head of Production: Jessica Miller

Offline

Edit Company: Crew Cuts

Partner/Editor: Jake Jacobsen

2nd Editor: Craig Rohrer

Assistant Editor: Cal Ciarcia

Partner/Executive Producer: Nancy Jacobsen

Producer: Diana Seldin

Post Production / VFX

VFX Company: Framestore

VFX Supervisor: Martin Lazaro

Executive Producer: Dez Macleod-Veilleux

Director of Production: Sarah Hiddlestone

Senior Producer: Nick Fraser

Colorist: Color Collective

Partner/Colorist: Alex Bickel

Music Company: JSM

CEO/CCO: Joel Simon

Executive Producer: Jeff Fiorello

Producer: Norm Felker

Producer: Andrew Manning

Something Different, 2 months ago