Method’s Subtle VFX Help Oscar the Grouch Shine in New Squarespace Spot

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Squarespace’s new spot “A Cautionary Tale” follows lovable muppet Oscar the Grouch on a whirlwind journey as he rises to international fame. Oscar is suddenly thrust into the spotlight after a passerby views his garbage heap as art, and uses Squarespace to create a website that will share his “trash art” with the world. Method worked directly with the brand and director Jim Jenkins of O Positive to help Oscar truly shine through subtle VFX and finishing across the 2:30 longform spot and various cut downs.


Led by VFX Supervisor Doug Luka and Senior Flame Artist Stephen Morris, Method’s key tasks included crowd work for the on-stage interview and museum shots, and removing any glimpses of Oscar’s longtime Jim Henson Studios puppeteer. Jenkins shot about a dozen crowd plates on green screen, which the Method team composited together to enhance the final spot with a true fan frenzy. Method artists additionally removed the puppeteer from over 30 shots, digitally painting in the spaces behind him to fill the background.


Morris shared, “Anytime you get to work with Sesame Street characters or puppeteers of the caliber of Jim Henson Studios, it’s really special and brings you back to your youth. Sesame Street was a big part of my childhood as well as my colleagues’, and even watching the same shots over and over, it felt like a thrill every time. This whole project was a true pleasure and we’re glad to have had the chance to contribute a bit of magic to it.”

CLIENT / IN-HOUSE CREATIVE: Squarespace

CHIEF CREATIVE OFFICER: David Lee

DIRECTOR OF BRAND CREATIVE: Ben Hughes

CREATIVE / SENIOR ART DIRECTOR: Leilanni Todd

CREATIVE / SENIOR COPYWRITER: Matt McCarron

CREATIVE / SENIOR ART DIRECTOR: Tim Scales

DIRECTOR OF CREATIVE PRODUCTION: Sandra Nam

HEAD OF PRODUCTION / BRAND: Amy Kommatas

CREATIVE PRODUCER: Jen McKenzie

BUSINESS AFFAIRS MANAGER: Kiersten Bergstrom

DIRECTOR OF BRAND STRATEGY, CONTENT, PARTNERSHIPS: Kevin Nabipour

PARTNERSHIPS / SENIOR MANAGER: Natasha Ivankovitser

STILL PHOTOGRAPHY

CREATIVE PRODUCER: Kim Santella

PHOTOGRAPHER: Craig Reynolds

IN PARTNERSHIP WITH SESAME WORKSHOP

PRODUCTION COMPANY: O Positive

DIRECTOR: Jim Jenkins

DOP: Stuart Dryburgh

PRODUCTION DESIGNER: Julian LaVerdiere

EXECUTIVE PRODUCER/LINE PRODUCER: Marc Grill

EDITORIAL: Arcade

EDITOR: Geoff Hounsell

ASSISTANT EDITOR: Jeff Lopus

EXECUTIVE PRODUCER: Sila Sawyer

PRODUCER: Andrew Cravotta

FINISHING + VFX: Method Studios

VFX SUPERVISOR: Doug Luka

LEAD VFX ARTIST: Stephen Morris

FLAME ARTISTS: Margolit Steiner, Warren Paleos, and Aidan Thomas.

TRACKING: David Marte

EXECUTIVE PRODUCER: Graham Dunglinson

SENIOR PRODUCER: Irka Seng

COLOR: CO3

COLORIST: Tom Poole

COLOR PRODUCER: Alexandra Lubrano

MUSIC + SOUND DESIGN: Q Department

MIX: Digital Arts

Genres: Visual VFX

Categories: Other

Method Studios, 4 months ago